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Strength and Conditioning Stuff You Should Read: 8/25/15

Written on August 25, 2015 at 3:09 am, by Eric Cressey

I'm in Taichung, Taiwan with the Team USA National Team (baseball) as we play a few exhibition games before heading on to Japan for the 18U World Cup. Here's the panorama shot from our floor in the hotel:

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With all the traveling, I'm a bit behind on pulling together new content, but here are some good reads from around the web to check out:

5 Reasons Why Experiencing Your Business Can Improve Your Business - Here's another great post from my business partner, Pete Dupuis. If you run a fitness business (or any business, for that matter), you'll pick up some good insights from this post. 

Why Advanced Exercise and Nutrition Strategies Usually Backfire - This excellent article from Craig Weller for Precision Nutrition really hit home for me, as I spent a lot of time talking nutrition with 16-17 year-old athletes over the past ten days!

5 Cool Things to Make with Protein Powder - I'm looking forward to trying out some of these recipes from Dani Shugart when I get back from my travels.

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Does “Feel” Matter with Core Stability Exercises?

Written on August 20, 2015 at 9:47 am, by Eric Cressey

Just the other day, an online consulting client asked me why he didn't "feel" an anti-rotation chop in his abs if it was supposed to be a core stability exercise. This is a common question in folks who are being exposed to more "functional" core training for the first time.

Really, there are multiple reasons why you won't necessarily feel chops, lifts, and other drills in this regard. I figured I'd use today's article to highlight why that's the case.

1. You're not near the end-range of a muscular action.

The muscular "burn" we're accustomed to feeling at the top of a dumbbell fly or top of a biceps curl is occurring because it's the completion of the concentric phase and the muscle is fully shortened. The length of the rectus abdominus, external obliques, etc. shouldn't change if the drill is done correctly.

2. You're working isometrically.

Most of the time, the "pump" lifters feel with various exercises coming from the "pistoning" action of going through concentric and eccentric motions to bring blood flow to the area. You won't get that feeling as easily when you aren't bringing a muscle in and out of these positions - and with a chop like the one featured above, the goal is to keep the core positioning unchanged. You're working to resist extension and rotation.

Additionally, while you can get a good feel of muscular activation on some isometric drills (e.g., holding the top of a supine bridge with the glutes activated), it can prove to be difficult on drills where adjacent joints are moving simultaneously - as with a chop or lift. With the chops and lifts, you want good rigidity - but not outrageous rigidity that doesn't allow for good movement through the thoracic spine (upper back).

Think about a prone bridge. I can make it be a drill with incredible core stiffness by adding full exhalation and an aggressive bracing strategy; this would really light up the "abs."

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If, however, I want to add a reaching component, or even just transfer this bridge into a push-up variation, then I need to tone down my rigidity a bit. The reach can't happen if I don't.

On this front, spine expert Dr. Stuart McGill has spoken about the importance of learning to differentiate between high-threshold and low-threshold core stability exercises. You don't need to brace as hard on a bowler squat as you do on half-kneeling cable chop, and you don't need to brace as hard on a cable chop as you do on a heavy deadlift. Different movement challenges and external loading parameters must equate to different core stabilization patterns. Nobody ever worries about feeling their abs on a heavy deadlift - and it's because it's so far to one end of this low-to-high-threshold continuum.

3. Some muscles can't get a "pump" easily - and potentially without risk - from an anatomical standpoint.

If you do a biceps curl, you can feel a good burn "feel" at the top of the rep because it's not hard to get full elbow flexion and supination. It's easy to shorten the muscle and go through sufficient reps to make that pump happen.

Your spine is a lot different. You've got to go through quite a bit of spinal flexion to truly shorten your rectus abdominus to get that burn - and some people (particularly those who sit all day) don't handle this position well, especially if repeated "cycles" of flexion-extension are needed to get to this burning point. In fact, if you look at the research, repeated flexion/extension cycles is how you herniate an intervertebral disc in a laboratory setting. This is why a lot of military recruits develop back pain with sit-ups.

In short, sometimes, finding that "feel" is a quick path to musculoskeletal pain - so don't force it.

The take-home message is that you don't have to necessarily "feel" an exercise in a particular place in order to have it be a productive inclusion in your training programs. Sometimes, we have to fall back on the fact that if the movement looks good, the muscles are doing what they're supposed to be doing.

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Strength and Conditioning Stuff You Should Read: 8/17/15

Written on August 17, 2015 at 8:25 am, by Eric Cressey

Good morning! I hope you had a great weekend and are ready to kick off the week with some quality strength and conditioning reading from around the web. Here goes!

Post-Exercise Cold Immersion - I've always been skeptical of ice baths, and in this post, Bret Contreras presents some of the research on the topic - and how this approach may not live up to the hype.

Peer Leadership: 8 Thoughts on How to Make the Most of an Opportunity, Others, and Yourself - Greg Robins authored this post for Pete Dupuis' site, and I thought the messages were fantastic, regardless of your industry. 

5 Great Analogies for Training Baseball Players - I wrote this just over a year ago, and it was pretty popular. I'm a big believer in working to create context for our athletes when we coach them, and this describes a few ways to do so. 

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How Gravity Impacts Exercise Progressions and Regressions

Written on August 12, 2015 at 5:40 am, by Eric Cressey

It goes without saying that if you want to help trainees of all experience levels succeed with strength and conditioning programs, you have to understand progressions and regressions. And, whether we're talking about mobility drills or strength exercises, coaches need to understand how gravity impacts one's ability to perform a specific drill. As you'll learn in today's video, it can either make an exercise easier or harder, depending on how we position the individual performing the drill: 

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Strength and Conditioning Stuff You Should Read: 8/10/15

Written on August 9, 2015 at 10:51 pm, by Eric Cressey

I just got back from a trip to California and haven't had a chance to blog yet, so we'll kick off the week with some recommended reading from around the 'Net. It's all Cressey Sports Performance content this week:

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Tips for Avoiding the Intern Applicant "Declined" Pile - My business partner, Pete Dupuis, has reviewed more fitness resumes in the past eight years than you can possibly imagine, and there are some great lessons in this article, as a result. They're applicable across multiple industries, too.

EC on the Well-Traveled Wellness Podcast (Part 2) - Here's the second half of my conversation with Jake Schuster. We cover everything from long-term athletic development, to injury mechanisms, to fiscal responsibility in athletes, to upper extremity assessment.  

Why Gym Culture is So Important - This is a quick read from CSP co-founder Tony Gentilcore, but I'd call it "must-know" material for anyone who runs a training facility or manages athletes' training in any capacity. My favorite part of the blog is actually that Tony gets right to the point (for once) instead of rambling on about his cat, favorite movies, and what he had for dinner last Saturday night. 

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5 Lessons Learned From Training Those With Low Back Pain

Written on August 6, 2015 at 4:47 am, by Eric Cressey

Today's guest post comes from Dean Somerset. Dean's made a name for himself as a "low back and hip" guy, and this post demonstrates this expertise. It's especially timely, given the release of his new resource, Advanced Core Training, which is on sale at a great discount this week.

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I’ve had the distinct honor of working with a wide variety of clients. Some have been fresh from spinal surgical intervention following an injury, others had congenital issues where they were born with some sort of spinal irregularity, others just had low back pain. I’ve also worked with some Olympic champions, Paralympic hopefuls, professional sports teams, and pretty well every type of client in between, and today’s post is all about highlighting some of the commonalities among these very broad and different types of clients.

#1: They Usually Do Something Poorly.

I had the opportunity to do end-of-season testing on a local professional hockey team a few years ago. This meant I had direct access to some of the best hockey players in the world to see how they moved. While they could likely outskate and maneuver anyone on the ice, their ability to control their movements in the specific tasks asked were somewhat shaky on occasion, and in some instances, consistently so through the entire team.

Consider hockey players live their entire lives with their sticks on the ice and bent over. Shoulder pads prevent a lot of overhead movement, and getting checked into the boards frequently can cause some significant wear and tear on the shoulder joints, not to mention the rest of the body. Its no surprise very few of them had the ability to score well on an overhead squat assessment since they only ever put their arms overhead when they score a goal, and if you’re on an offensively challenged tem, that won’t happen much.

Additionally, since flexion is such as important position for their sports, they had no problem doing that, but had a lot of trouble controlling their spines into extension. The goalies could hit the splits in any direction, but many of their leg movement testing would have indicated that they were “tight” and required more stretching. If someone can go in and out of the splits in multiple directions, they don’t need more stretching.

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With many people who aren’t elite athletes, they’ll also have some sort of a wonky movement pattern here or there. These may not directly cause injury, but they might increase the relative risk that something could happen. Think of a hip hinge, for example. A known mechanism of injury is low back flexion with loading and some degree of rotation. This is the common first timer setting up for a deadlift and not knowing what the heck they’re doing. In fact, that’s how Rob Gronkowski injured his back when he was a standout at Arizona and almost cost him a shot at the NFL.

The thing about increased risk is it won’t guarantee an injury occurs, just that there’s more likelihood that it would. If I bought a lottery ticket, there’s a 1 in 15,000,000 chance that I win big. If I bought 1000 tickets, there’s now a 1,000 in 15,000,000 million chance that I win, or 1 in 15,000 chance. It doesn’t mean I will win, just that my odds are higher.

Now, if I were to teach that beginner how to hip hinge well and reduce the pressure on their low back while also using their hips to produce the power for lifting the weight, there’s a greater chance that they will be successful and less of a chance they will get injured. Gronk showed even a great athlete who is unfamiliar with a certain movement can still do it with risk, and still get injured, just like a beginner stepping foot inside a weight room for the first time.

#2: The Value of Isometric Exercise Can’t be Overstated.

Dr. Stuart McGill’s lab at The University of Waterloo just released a very interesting study that looked at the effects of using isometric exercises like planks and dead bugs as well as more dynamic exercises such as Russian twists and rotational throws to train the core in two very different groups:

a) beginners who were naïve to resistance training and exercise in general,

b) Muay Thai athletes who were savvy to training concepts and instructions.

Half of the naïve group did isometric training and half did more dynamic training, and the same went for the savvy group. There was a control group as well; they didn’t train for the 6-week duration of the study.

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Afterwards, all training groups saw improvements in both their fixed core strength and range of motion, and also in their response to more reactive stress to the spine. The isometric groups in both the naïve and savvy groups saw bigger improvements than the dynamic training groups.

While isometric exercises may seem very rudimentary and “beginner,” they can still prove beneficial to more advanced athletes and lifters, especially in terms of ease of set-up, relative risk to the individual doing them, and - most importantly - in quantitative outcomes, such as those measured in McGill’s research. It’s very exciting to see that a basic staple exercise, performed well, can benefit individuals of all experience level.

#3: Breathing is More Than Just Inhale/Exhale.

Getting beginners to do core-intensive training usually results in one question from me, repeated consistently through the entire series:

“Are you breathing?”

A go-to response for many is to hold their breath through core intensive movements. While this isn’t a bad response per se - especially if they’re trying to use a valsalva to increase spinal stability during a movement like a deadlift - not being able to inhale and exhale in pace with an exercise can actually reduce the effectiveness of the exercise. Additionally, the speed of breathing can dictate whether a movement is more of a relaxation or mobility movement or whether the goal is speed and reactive capability development. In either case, being able to breathe through an entire set is vitally important to see the best potential improvements.

When breathing for improving mobility or parasympathetic activity, inhales and exhales should be long and full. I usually recommend 3-5 second inhalations and 3-5 second exhalations. For speed and power development, inhales are best with more of a sniffing action where air is taken in quickly and with some development of negative pressure through the ribs and abdomen, and exhaled forcefully and quickly, much like a martial artist throwing a strike. Boxers do this very well, exhaling on impacts to improve not only their ability to not gas out, but to improve the stiffness of their spine to improve the power of their punches.

This short, sharp exhale causes the abdominal muscles to brace very hard and very quickly, essentially momentarily turning the core into stone to allow for a solid strike to generate some impact.

Try this while you’re reading this article: place a hand on your stomach and sniff in quickly through your nose and feel what the abdominal muscles do. Then exhale sharply through pursed lips, like you would if you were throwing a very crisp jab. Did you feel how hard the abs became for the second you inhaled and exhaled? That’s your power center.

Clients along the entire continuum from rehab to elite performance can benefit from learning how to use their breathing to develop the specific goals they’re looking to accomplish. Rehab clients can use the sniff inhale and hard exhale effectively, as it doesn’t necessarily apply aberrant stressors to the spine or connective tissue, but does have a beneficial effect on the strength and reactivity of the core girdle as an entire unit. Simply doing forceful breathing, when appropriate to do so, is itself an effective conditioning tool for many.

#4: Core Strength Training Should Trump Core Endurance Training.

What’s more likely to lead to problems: having to lift 5 pounds 50 times, or having to lift 50 pounds 5 times? Most people would say lifting the heavier weight would be riskier, and I would say if the person didn’t know how to move it to reduce their risks and to take advantage of their leverages, then yes.

However, many training programs heavily prioritize development of core endurance, with higher rep ranges and longer duration isometric holds. While endurance is important, I would argue the ability to generate repeated bouts of higher threshold contractions would have much greater implications to spinal protection, athletic development, and resiliency, while also making the lower threshold contractions less stressful to the body.

A simple way to do this is to alter the methods used to get to a specific volume of training. For instance, let’s say you want to do three minutes of planking. You could do one long sustained plank for 180 seconds, or you could do 18 bouts of maximum intensity 10 second holds, where the goal is to try to contract everything so hard that your hair follicles turn into diamonds and you make it rain like never before. The three-minute sustained plank will challenge you, but you’ll be able to still do something afterwards. The 18 rounds of 10 seconds max effort planks will wreck you.

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Consider it for strength training as well. Instead of doing 3 sets of 10 with a moderate weight, use a more challenging weight to get through 6 sets of 5 and using an appreciably heavier weight.

For lower capacity clients, this can be a great way of building up volume for those who may not have the endurance to go through longer sets or bigger volumes all at once. It also allows for more set-up and learning opportunities for each exercise than doing one or two larger volume sets would allow.

#5: Core Training Should be Vector, Speed, and Intensity-Specific, Not Just Muscle Specific.

Training a movement like an anti-rotation press to overhead raise sounds awesome and does a lot to work on controlling stability through transverse and frontal plane, all in a relatively slow and controlled manner. Asking, “What does this work? Like, your obliques or something?” can be a fair question, but only scratches the surface of what’s going on.

For athletes who compete in relatively specific directions and actions without the elements of contact and chaos, they can benefit from training with a high degree of specificity to their goal activities. For the less specific athlete or for the non-athletic client, they can still benefit from more variable-dependent training, depending on their goals. For instance, a 50-year-old accountant with a history of low back pain may not need to do max velocity rotational throws, but they could still benefit from some rotational velocity training to help prepare them for the eventual frozen sidewalks that they’ll have to walk around in Edmonton in a few months, or perhaps for the games of golf they’ll play when they Snow Bird south for the winter.

For rehab clients, the direction-specific element speaks volumes to whether they have a directional intolerance to certain movements. For instance, some clients can’t handle flexion-based movements very well, so involving some flexion progressions they can work with would be good, whereas full range crunches probably wouldn’t be beneficial. Slower movements to develop control would be important, but involving some higher velocity movements they could control and replicate would also be beneficial in case they encountered those kinds of scenarios on their own. An example would be if they stepped off a curb and had to catch their balance before falling or jerking their spine into a potentially disastrous situation.

Closing Thoughts

To recap, everyone from elite athletes to recovering spinal injury clients and everyone in between can involve core training into their programs in very similar ways, but with minor differences here and there to accomplish their specific goals. Most of the time it’s pretty easy to do, if you know how to do it.

This is where Advanced Core Training comes in. Dean has created a comprehensive, user-friendly guide to programming and coaching core stability exercises. You'll pick up new assessment ideas, innovative exercises, and coaching strategies you can employ to improve outcomes with your clients and athletes. The resource is on sale for $40 off this week, and it includes NSCA CEUs. Click here for more information.  
 

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10 Random Thoughts on Core Stability Training

Written on August 4, 2015 at 1:00 am, by Eric Cressey

I'm collaborating with Cressey Sports Performance coach Tim Geromini on today's post, as we both reviewed Dean Somerset's new resource, Advanced Core Training, over the weekend. Today, we'll highlight some of the biggest takeaways from the product - and how it relates to what we do at CSP on a daily basis.

Let me preface this article by saying that I think the world needs another "core training" product, seminar, or article like I need a hole in my head. Seriously, it's the most hackneyed topic in the fitness industry today. However, Dean is a super bright guy and his stuff never disappoints, so Tim and I gave him the benefit of the doubt, especially since the resource clocks in at a hair over four hours and therefore wouldn't destroy an entire day if it was less-than-stellar.

Fortunately, Dean put on a great show. Check out some key takeaways we wanted to highlight:

1. Training your core isn’t just about being stiff and stable: Core training is also about being elastic and malleable. We have to be able to get into positions and then lock down into them to prevent injury. However, we also have to be resilient enough to move through the continuum while being able to control movements. Freedom of the movement you have available is key.

2. The end of pain usually does not mean you have restored structure and function. More often than not, the end of pain just means you aren’t currently irritating those tissues enough to have pain. How many times have your client’s symptoms gone away and came back shortly after? Although the symptoms and pain may be gone, the injury is still there. Progressing exercises too fast can lead to a return in pain.

There is nothing wrong with owning basic exercises for long periods of time.

3. Your diaphragm is the roof and main anchor point for most core muscles: psoas, rectus, multifidus, and transverse abdominis. They also attach to the pelvic floor. When you can control breathing through your diaphragm, you can put yourself in a better position to express core strength.

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4. Rotary stability exercises are incredibly important, but they usually occur with the lower body fixed and upper body creating the destabilizing torques. Chops and lifts are perfect examples.

However, in functional activities like the rotation that occurs with golf, tennis, baseball, track and field throwing, and hockey slapshots, there is a separation that takes place between the torso and hips. Effectively, they rotate in opposite directions – so it makes sense to have both “ends” of the chain moving in some of our exercises. A good example is the Dead Bug Anti-Rotation Press, which also offers some anterior core benefits.

5. If you’re always doing relaxed parasympathetic breathing, you won’t generate power. Likewise, if you’re always doing short and choppy breathing, you’ll never relax and will fatigue faster. Let’s take the squat, for example: if your breathing is slow and parasympathetic, your body is not primed to express the absolute force it can. On the other hand, if you’re performing a deadbug as part of your warm-up, you need to relax to activate your core.

6. Try programming for breaths instead of time. During a plank, instead of asking your client to hold the position for 30 seconds, try having them hold the plank for 5 full breaths. This forces them to actually breathe since their focus is getting 5 full breaths out as opposed to trying to survive for 30 seconds. It's an instant shift to quality over quantity.

7. Neutral, Brace, Breathe: when you’re changing positions or setting up for an exercise, the best way to put yourself in the correct position is to own your starting point. In order to do that, you need to reset to a neutral spine, brace your core, and breathe.

8. We really like quadruped walkouts as a “bridge” exercise that can be used as a progression from all fours belly lift toward bear crawls.

This awesome drill gets you not only an anterior core challenge, but also a means of building good serratus anterior function. You can't have good upper extremity function without quality core control!

9. Think set-up, execution, and recovery: to piggy back on the previous point, let’s take the deadlift as an example here. You wouldn’t perform repetition after repetition in rapid fire without resetting. Before going on to your next rep, you reset to a neutral spine, brace your core, and breathe. Instead of thinking of one set of five reps, think of performing five singles. Each repetition is a set in itself.

10. Producing force from lower body to upper body is core dependent. Here at CSP we talk a lot with our athletes about the importance of their core in their pitching delivery. You may have a strong lower half, but without a stable and strong core, that force from your lower body can’t be expressed all the way up the chain if your core gives out.

Wrap-up

Advanced Core Training is on sale for $40 off the normal price for this week as an introductory discount. It covers the gambit of core training: everything from how to tune breathing patterns to the desired goal outcome (mobility, strength, reactive speed, etc) to assessing core function. There is a huge hands-on component, which provides a lot of different ideas on how to use exercises and - more importantly - when to use them.To sweeten the deal, Dean's locked down NSCA CEUs for it. In short, I think it's a great resource that has merit for fitness professionals, strength and conditioning coaches, rehab specialists, and fitness enthusiasts alike. Click here to learn more.

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Save 20% on Functional Stability Training!

Written on July 27, 2015 at 6:21 am, by Eric Cressey

I hope everyone's week is off to a great start. And, just in case it isn't, I've got some good news for you: Mike Reinold and I have put our Functional Stability Training products on sale for 20% off this week. These resources have been our most popular collaborations, and we have modules covering our approach to rehab and training of the upper body, lower body, and core. It’s essentially a snapshot of how we think when designing our programs.

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You can get any (or all!) of the FST products for 20% off this week only as a special sale to our readers.  No coupon code is needed; the discount will be automatically applied at checkout. That’s under $80 for each of the modules or under $240 for the whole bundle! Click here for more information.

Enjoy!


Is One-on-One Personal Training Really Dead?

Written on July 25, 2015 at 6:30 am, by Eric Cressey

Just about every fitness business coach out there will vehemently assert that one-on-one training is "dead," and that you have to go with semi-private (small group) training to stay relevant and profitable. Obviously, we work with almost exclusively semi-private training at Cressey Sports Performance, so I think there is some merit to this assertion.

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The rationale for both the business and client is sound. The business can see more clients in a given amount of time, which is a deviation from popular trainers being limited to the number of hours they can train. The client gets more affordable training, allowing them to participate more frequently and do so with a more flexible schedule. Plus, there is added camaraderie from training alongside others in a motivating environment. Win/win, right? 

With that said, there are still some very profitable fitness facilities doing extremely well with one-on-one training thanks to their geography. Usually, these facilities are in affluent cities like New York where rent is very expensive and higher training prices can be charged. It's also common with celebrity trainers who may have clients who seek out privacy during training sessions. My last three true one-on-one clients have all been MLB All-Stars who had short time-frames with which to work, significant injury histories, and challenging family schedules that didn't make our semi-private "pro group" hours feasible for them.

Taking this a step further, though, I've always said:

       Your business model should never dictate your training model.

Business rationale aside, though, I'm of the belief that one-on-one training is vital to the long-term success of the coaches, not just the business in question. One-on-one training is where you hone your craft, learning to get more efficient with your cueing. It's where you learn how to be conversational with clients without interfering with the flow of the session. It's when you learn how to "read" clients: do they learn best with visual, auditory, or kinesthetic cues? It's when you learn to manage a schedule, and build rapport with clients who are new to the "gym scene."

Every single one of our coaches at both the Massachusetts and Florida facilities were successful personal trainers before they were successful semi-private coaches. And, each of our interns needs to demonstrate proficiency in a one-on-one context before we'd ever consider letting them handle scenarios with multiple athletes simultaneously. We hire exclusively from our internship program, so nobody works at CSP unless they've thrived in one-on-one training already; I feel like it's that important.

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You see, we might be predominantly semi-private training, but all of our clients receive a lot of one-on-one attention, particularly in the first 1-2 months of training. We created the baseball strength and conditioning "niche," and a big differentiating factor is that we meticulously coach arm care drills in ways that are slightly different for each athlete, depending on their presentation. Can you imagine teaching a prone 1-arm trap raise to 5-6 people at the same time?

One of the "concessions" you make with larger group training is that you are going to let some less-than-perfect reps "go." I've watched large hands-on sessions at conferences with fitness professionals as the participants, and there are bad reps all the time - and this is in a population that should know exercise technique better than anyone! It's just reality. For me, though, I don't want a single bad rep performed with any of our arm care work. The baseball shoulder has so little margin for error that anything less than perfection with technique is unacceptable.

If we teach it meticulously up-front, we not only create a great movement foundation that will make it easier for the individual to thrive in a semi-private environment, but also clearly establish in the client's eyes that we are still taking into account their unique needs. We can do all this because we have sufficient staffing to make this work.

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Conversely, if you're a single trainer and insist on billing in a semi-private environment and don't want shoddy exercise technique under your roof, you better carve out some time in your schedule for individual instruction. You have to move well before you move a lot.

What does this mean for the original assertion that "one-on-one is dead" (with a few notable exceptions)? Well, I'd argue that it should read:

One-on-one training is dead from a billing standpoint. It's still vitally important from a coaching standpoint - particularly in facilities that don't want to just deliver a "vanilla" product.

The same coaches who tell you to go to semi-private training will usually encourage you to go to watered down, one-size-fits-all programming templates. That might work okay if you're just doing general fitness training, but it fails miserably if you're working with clients who want to be absolutely awesome at what they do.

One-on-one training takes place every single day at Cressey Sports Performance, a "semi-private" facility that has done double-digit growth in every year since it opened in 2007. And, I know of loads of other facilities that incorporate it extensively under the semi-private umbrella.

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One-on-one training isn't dead. It's just being called something else.

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Register Now for the 4th Annual Cressey Sports Performance Fall Seminar!

Written on July 22, 2015 at 7:10 pm, by Eric Cressey

We're very excited to announce that on Sunday, September 13, we’ll be hosting our fourth annual fall seminar at Cressey Sports Performance. As was the case with our extremely popular fall event over the past three years, this event will showcase the great staff we're fortunate to have as part of our team. Also like last year, we want to make this an affordable event for everyone and create a great forum for industry professionals and fitness enthusiasts alike to interact, exchange ideas, and learn.

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Here are the presentation topics:

Pete Dupuis -- Empowering Your Fitness Team

This presentation will serve as an introduction to the Cressey Sports Performance method for leveraging each coach's unique skill-set in an effort to create a superior training experience. In this presentation, Pete will discuss the importance of cultivating distinctive assessment skills, personal brand development, and the importance of employing a broad spectrum of personality types on your fitness team.

Greg Robins -- What Matters Most

One of the characteristics that makes the fitness industry special is the variety of approaches. However, it can also be a bit noisy. Constant access to new ideas and the plethora of free information may leave trainers, coaches and clients a bit confused. In this presentation, Greg will reflect on what he has found to matter most, both in getting you and your clients where you want to be.

Chris Howard -- Referred Pain: What is it and what does it tell us?

Practically every fitness professional has encountered an athlete or client dealing with referred pain whether they knew it or not. In this presentation, Chris will discuss what referred pain is, what it tells us about our clients, and training modifications to alleviate our client’s pain. Whether you are a strength coach, personal trainer, physical therapist or athletic trainer, this presentation will provide a new perspective on your client’s pain.

Tony Bonvechio -- Creating Context for More Efficient Coaching

Coaches put endless focus into what they say, but this presentation will illustrate the importance of how they say it. Creating context with your clients goes beyond internal and external cueing, and the ability to create "sticky" teaching moments will get your athletes moving better and more efficiently. Tony will discuss different cueing approaches, how they resonate with different learning styles, and how to say more with less to help your clients learn new movements with ease.

Tony Gentilcore -- Spinal Flexion: A Time and Place

Spinal flexion is a polarizing topic in the fitness world. Spine experts have illuminated the risks associated with loaded spinal flexion, leading to crunches and sit-ups getting labeled as taboo. In this presentation, Tony will discuss when encouraging spinal flexion - specifically on the gym floor - can address pain and dysfunction in our athletes and clients while also improving performance.

Miguel Aragoncillo – Cardio Confusion: A Deeper Look at Current Trends

Designing the cardiovascular aspect of a comprehensive exercise program often leaves us with more questions than answers: Is it helpful for body composition or performance? Should you run or should you sprint? Are there other ways to improve cardiovascular fitness? In this presentation, Miguel will discuss the trends and evaluate existing research of various conditioning methods. Finally, he’ll offer practical strategies for immediate application with your Monday morning clients.

Eric Cressey – Bogus Biomechanics and Asinine Anatomy

The strength and conditioning and rehabilitation fields are riddled with movement myths that just never seem to die. Drawing heavily on case studies, scholarly journals, and what functional anatomy tells us, Eric will “bust” some of the common fallacies you’ll encounter in the strength and conditioning field today. Most importantly, he’ll offer drills and strategies that can be utilized immediately with clients and athletes in place of these antiquated approaches.

**Bonus 2:30PM Saturday Session**

George Kalantzis and Andrew Zomberg-- The Method Behind CSP Strength Camp Madness

Group training is rapidly overtaking one-on-one training as the most profitable fitness service. However, an effective group fitness system is often difficult to create and sustain. In this session, George and Andrew will take participants through an actual CSP strength camp. The training session will be accompanied by a brief presentation and handouts that dive into the components of programming, coaching and marketing strategies to drive new business and client retention within a group training model.

Location:

Cressey Sports Performance
577 Main St.
Suite 310
Hudson, MA 01749

Cost:

Regular Rate – $149.99
Student Rate – $129.99

The early bird registration deadline is August 13.

Date/Time:

Sunday, September 13, 2014
Registration 8:30AM
Seminar 9AM-5PM

**Bonus session Saturday, September 12 at 2:30pm.

Continuing Education:

0.8 National Strength and Conditioning Association CEUs pending (eight contact hours)

Click Here to Sign-up (Regular)

or

Click Here to Sign-up (Students)

We’re really excited about this event, and would love to have you join us! However, space is limited and each seminar we’ve hosted in the past has sold out quickly, so don’t delay on signing up!

If you have additional questions, please direct them to cspmass@gmail.com. Looking forward to seeing you there!

PS - If you're looking for hotel information, The Extended Stay America in Marlborough, MA offers our clients a heavily discounted nightly rate of just under $63.00. Just mention "Cressey" during the booking process in order to secure the discount. Their booking phone number is 508-490-9911.


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